The goal of web engines is to present their visitors with the most relevant links to web pages. However, the effort of search engines to list high quality websites in their result pages, in the past, was often sabotaged by the black hat SEO tricks of unscrupulous SEO firms. With Google Panda update, Google has revamped its search engine algorithm to reward high quality web pages with high Google search result page ranking.
Google Panda update has benefited reliable SEO firms that follow ethical SEO processes for on-page and off-page optimization. However, numerous websites whose owners were not aware of the unethical black hat SEO strategies of their SEO service providers had seen their Google search page ranking plummet after the launch of the latest Panda algorithm.
The changed algorithm uses more sophisticated artificial intelligence or human quality tester for calculating the relevancy of a website for a particular keyword. The improved search engine algorithm penalizes websites for over optimization or web spamming. It is all about eliminating poor quality sites that stuff contents and Meta tags with keywords and use link farming techniques for generating poor quality back links from the result pages, and improving the visibility of trustworthy, authoritative sites containing original content.
As a reliable SEO firm we have maintained our reputation over the years by following ethical SEO practices. Our white hat strategies have helped our clients in maintaining a steady flow of web traffic without worrying about their web page ranking plummeting after a search engine changes its algorithm.
Google Panda update has benefited reliable SEO firms that follow ethical SEO processes for on-page and off-page optimization. However, numerous websites whose owners were not aware of the unethical black hat SEO strategies of their SEO service providers had seen their Google search page ranking plummet after the launch of the latest Panda algorithm.VIEW SAMPLES
Our Google Panda update services include:
Identifying and differentiating web pages that have been badly affected by Panda updates and those that had not been hit by the update Analysis of the quality of the content of each web page to identify their weaknesses that has resulted in reduced traffic flow Removing duplicate or plagiarized content, adding original content and blocking indexation of pages containing poor quality content that is believed to be responsible for the poor ranking of the website
Check the affect of Panda update on traffic for different keywords used by your website
Edit over optimized web pages or pages stuffed with keywords and with inappropriate keyword placements.
Evaluate the link structure to make it relevant for the Google algorithm
Appropriate use of social media for promoting your website